Competition for Tacx, Wahoo & Co. - Zwift, the global online fitness platform for cyclists, today introduced its first smart trainer, Zwift Hub . Priced at €499 including a pre-installed cassette, getting into the Zwift universe has never been easier.
Make the entry into the Zwift universe as easy as possible
"There's no doubt that Zwift Hub will disrupt the market and we think that's great news for customers." Says Eric Min, CEO and co-founder of Zwift. "When we started developing the hardware, it was important to us that the hardware's primary purpose was to extend and enhance the gaming experience. Getting Zwift up and running was not an easy process. It can be difficult to know exactly what gear you need for Zwift. Plus, that gear can be very expensive. Zwift Hub will help us on our mission to get more people active, more often - MORE PEOPLE, MORE ACTIVE, MORE OFTEN - by making it easier and cheaper, with Zwift to start."
A completely new driving experience
Zwift Hub promises a whole new riding experience on Zwift by simulating Zwift's virtual terrain very realistically and bringing the experience of cycling outdoors into the home. Structured workouts in ERG mode, that first watt strength workout, or the steepest climbs on the Alpe du Zwift - with the Zwift Hub, users can experience smooth and instantaneous resistance changes that match what they see on the screen - so they can can fully concentrate on the journey.
With its rock-solid design, Zwift Hub offers a smooth and realistic ride without annoying the neighbors. Even at high speeds, the Zwift Hub is whisper quiet.
From October 03, 2022
The Zwift Hub is the only product on the market that comes with a pre-installed cassette (choice of 8, 9, 10, 11 or 12 gears) at no extra cost. Customers can specify this at the time of purchase and, upon receipt, will be on their first ride with the Zwift Hub in Watopia within minutes.
For those using AppleTV, the Zwift Hub can act as a Bluetooth bridge for your heart rate monitor, freeing up an additional Bluetooth connection that allows you to pair another accessory with Zwift.
Zwift Hub will be available on Zwift.com on October 3rd in the United States, United Kingdom and European Union . If you are interested and for more information: zwift.com/hub
Zwift Hub pricing
- US $499
- UK £449
- EU €499
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